US Air Force colonel and military strategist

John Boyd

Boyd described decision-making as a loop of observing, orienting, deciding and acting, and argued that whoever cycles through it faster and better gains the advantage.

Essential reading: “Patterns of Conflict” and “The Essence of Winning and Losing” (briefings)
Models in this guide: 1

No. 012Ways of Thinking
OODA Loop
Observe, orient, decide and act in a continuous loop; orientation shapes everything else, and whoever cycles faster and better gains the advantage.

OODA Loop