MIT Center for Information Systems Research; IMD

Jeanne Ross, Peter Weill & David Robertson

Ross, Weill and Robertson argued that enterprise architecture should follow from an operating model: a deliberate choice about how standardised and integrated the business needs to be.

Essential reading: Enterprise Architecture as Strategy
Models in this guide: 1

No. 086Strategy & Enterprise
Operating Model (Standardisation and Integration)
Decide how standardised your business processes must be and how tightly units must share data; the architecture follows from that choice.

Operating Model (Standardisation and Integration)